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Abby - Ms. AutoAd / Talent Abby graduated with a Bachelor's degree from the University of North Carolina at Wilmington and started her career in automotive advertising in 2003 when she was a special guest on thirty-minute infomercials for a car dealership in Charlotte, NC. This is where she found her true talents on screen. Shortly after, Abby moved to Atlanta, GA to work for AutoAd and pursue her career in the automotive advertising business. She was quickly put to work as the main talent for automotive dealerships all over the country starring in over 800 infomercials ranging from extreme Suzuki shows to more classic Mercedes shows. She has worked with owners, GMs, salesman, service technicians, and call center professionals on camera, and has shown how important they are to making the dealership run and the customers happy. Abby has also been the talent in thirty-second TV spots, used her voice for radio, and her face for billboards. She has also used her skills to ad-lib, her charismatic personality, and her knowledge of the car business to help turn AutoAd into one of the top advertising agencies in the nation and providing thousands of leads each month for several of the top dealers nationwide. Over the years, Abby has learned the ins and outs of automotive advertising, and has used that to not only be the face of the dealership, but handle the behind the scenes work for them as well. Abby continues to work hard with her team at AutoAd to make sure that dealerships are getting the most creative, professional, and convenient advertising to increase revenues and satisfy customers! |
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Mark Pennison Bergeron - President Mark is an eighteen-year veteran of the automotive advertising industry who began his career in radio as an on-air personality in 1983. In 1993, Mark formed M-S Media, a full service advertising agency specializing in media management and strategic planning and placement for automotive dealers. Over the next seven-years Mark grew the small Baton Rouge, Louisiana based agency in to one of the most respected media buying firms in the Southern States and moved the operation to Atlanta, Georgia. Mark formed AutoAd in 2005 and expanded his services to the automotive industry by offering full service media buying and creative for all makes and models including Toyota, KIA, Suzuki, Hyundai, Subaru, Dodge, Chrysler, Honda, Mazda, VW, Ford, Chevy, Mitsubishi and Nissan dealers nationwide. Mark continues the strong tradition of helping our clients maintain a market edge over their competition for all automotive brands. With the best creative, the most efficient and effective media and marketing plans, and a constant finger on the pulse of the automotive industry, AutoAd continues to be the answer for dealers from coast to coast looking to drive traffic and win. |
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Jason Orlando - Operating Partner, Houston Jason is an eighteen-year advertising veteran with a diverse marketing background. Beginning his career in radio in 1989, Jason was an on-air personality for several years before giving up radio in pursuit of something more challenging. In 1997, Jason joined the staff of Otey White and Associates, a national ad agency specializing in the automotive aftermarket, and became Vice President of the agency in 1999. In 2004 Jason joined the staff of WGMB FOX44 and in 2006 teamed up with long time associate Mark Pennison Bergeron and AutoAd. Well versed in every aspect of the agency business to coincide with a career on both sides of the desk, Jason has a unique perspective on media strategy, planning, placement and negotiation. He is also one of the top-notch automotive creative specialists in the country, customizing campaigns that fit each dealers culture and market to maximize the effectiveness of their campaign. There is no cookie cutter creative from a box coming from his office. |
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Smiley - Video Editor / Post Production Supervisor Known for his eye for detail & creative flair, Smiley has produced & edited short films, music videos, TV series, promos, trailers and commercials. His client list includes NBC, FOX, Sun Sports, ESPN, and many others. For the past 3 years he has been immersed in the field of automotive advertising and approaches every project with emphasis on the message, not the clutter. |
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Brian Husband - Editor Brian brings a fresh perspective to automotive advertising. Hailing from Georgia State University with a Bachelor's degree in Film/Video, Brian has been involved in every aspect of video production. Well versed in directing, producing, shooting and editing, Brian will bring your production to the next level. Specializing in car commercials, Brian has produced and created many advertising campaigns that have generated thousands of leads for our clients. As an avid enthusiast for digital content creation, in his spare time, you can find Brian reading trade publications, learning new software programs and of course "researching" on the couch in front of his television. |
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Audrey Eisen - Media Director Audrey brings 20 years of experience to AutoAd in all phases of media planning and buying including television, radio, newspaper, consumer & trade magazines, out-of-home, digital/interactive and more. Audrey is more than your typical number-cruncher. She is known for not only her smart planning and tough negotiating skills, but she is also an excellent strategist and account leader. Audrey's account experience list is long, and includes a wide variety of industries including automotive, healthcare, real estate, banking, restaurants, entertainment, packaged goods, tourism/hospitality, and business-to-business. Audrey has 2 teenage daughters, a dog and a cat. In her spare time, she likes to go boating, water skiing, slow jogging and is an avid reader. She enjoys indulging in good food and sharing a wine with friends. |
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David Bennett - Creative Director David Bennett is an award winning producer/designer with over 28 years of hands-on experience in advertising production. Prior to working with AutoAd, David was Production Director at two major Atlanta radio stations and has received 17 Addy Awards. David's team works closely with our clients to achieve "top of mind" effective ads that get results while enhancing brand image. David's retail and corporate experience includes accounts such as: Duralube, Subway, Adobe, Allgood Pest Solutions, Honda Carland, Aramark, Wingate Inns, Rhodes Furniture, Gingiss Formalwear, IBM, Ellis Infiniti, Serta Bedding, American Fence Assoc., Harry's Farmers Market, Burger King, US 10K Classic, Metropolitan Mattress, CR Bard Inc., KRGR, Chick Fil A, Town Center Mall, White Water, Stone Mt.Park, and many others. |
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Ken Norton - Line Producer / Account Management Ken comes to AutoAd from Gainesville State University where he majored in Marketing and Advertising. Ken brings a fresh, new look to advertising and a hip approach to the business. He is cutting-edge and aggressive. Ken loves cars, and has been able to combine that love with advertising for car dealers. His passion for cars has made our product even more effective for the AutoAd client. |
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Marcie Mulkie - Talent Marcie graduated with a Mass Communications degree and a minor in Marketing from the University of West Georgia. At the age of 18, Marcie joined one of the top radio stations in Atlanta as their Assistant Promotions Coordinator, Junior Producer for the morning show, and Team Leader for the 'Star 94 Street Team'. In 2007, while Marcie was dancing for the Atlanta Braves on their Tomahawk Team, she discovered her passion to entertain the masses. Marcie noticed, "Doing what you love will take you far". She loved being on camera, in front of the camera, and around creative people. Marcie joined the AutoAd Team late in 2007, and has starred and co-starred in several thirty-minute infomercials and thirty-second TV spots. |
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Christine Pullara - Talent Christine Pullara got her start in television at age 13, when she signed on with commercial and modeling agencies in Tampa and Orlando. Her first commercial was with the recording artists Menudo (Ricky Martin) promoting Pepsi to international audiences. She still remembers the jingle they sang in Spanish... and she'll sing it if you ask really nicely! After graduating from University of South Florida with a Bachelor of Arts Degree in Journalism, Christine began a five-year stint as an award-winning news anchor, reporter and producer at NBC affiliates in Florida and California. In 1997, she left the news business to become a freelance journalist in the San Francisco bay area. There she worked for various companies as a producer/reporter. She also appeared in numerous print advertising campaigns as well as commercials, voice overs and corporate videos for American Express, Buick, Macy's and Sprint. In 1999, she began hosting HGTV's popular home improvement show "Treasure Makers". The show lasted for five years before Pullara moved to Los Angeles to continue hosting shows for HGTV as well as other popular networks, such as E! Entertainment, FOX and Fine Living Network. In 2005, she moved to Atlanta, Georgia to host the irreverent and wacky home improvement show "Bushwhacked" on Turner South, which earned two Southeastern Emmy Awards. She has also worked for NASCAR.com and PGA.com. Christine currently hosts Atlanta & Company on WXIA-TV, Channel 11 in Atlanta, Georgia. Christine lives in Buckhead with her husband Jim, sweet baby Caroline, and dog Ruby. |
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Melissa Ray - Director of Photography With a creative eye for still imagery, Melissa brings our clients profile to their customers. Educated at Kennesaw State University, with a B.F.A. in Photography, Melissa helps AutoAd capture the moment during our TV commercial shoots. Coming to AutoAd from a freelance career, Melissa has worked with various clients and has had her work appear on websites, magazines, newsprint and in several galleries. Experimenting with photography since childhood, Melissa has developed a creative vision that helps AutoAd clients stand out from their competition in today's ever expanding multi-media environment. Whether for print, web, or events, Melissa is ready to tackle your next photo shoot and bring your pictures the professional quality you've been looking for. You can count on AutoAd to provide action shots of your TV shoots and formal photo shoots that you can use in your Internet Marketing, Social Media, or wherever still photography is needed to bring in more customers to your business. |
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